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Mobile SEO in 2020
By Heather Schallert As we step into a new year and a new decade, we are also stepping into a new definition of normal. Smartphones have changed the landscape of the internet. Everyone is walking around with mini computers in their hands, making getting information in...
2020 Guide to Position 0 for Organic Search Domination
Google SERP (search engine results page) features are changing in 2020 and this is big news for marketers. Organic traffic is one of the most, if not THE, most important aspect of running a successful online business. So much of what we do as marketers is to ensure...
How to Implement a Successful SEO Site Migration
How to Implement a Successful SEO Site Migration Migrating your site can seem like a daunting task, especially in regards to the established SEO efforts in place. Fears include a loss in traffic and conversions, internal/backend issues that are hard to identify, loss...
The Importance of an Ongoing SEO Program
By Heather Schallert The Importance of an Ongoing SEO Program Search Engine Optimization (SEO) is quite literally everything when it comes to traffic and conversions. We use search engines for just about everything, and unless you’re going directly to a known site,...
Customer Reviews: What’s Their Worth & Should You Trust Them
Customer Reviews: What’s Their Worth & Should You Trust Them As a consumer, you likely notice a company or product’s reviews, if not intentionally search for them when shopping or looking for a local business. Whether it is the seller ratings you see under Google...
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