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SEO tips for Small Business
Regardless of your business’s size, a website is the first impression consumers have of your brand. These SEO TIPS will help.
Google Core Update
When the May 2020 Google Core Update rolled out and search results stabilized, the analytics left marketers worldwide unhappy.
Diversify Platforms to Optimize PPC
Diversifying marketing platforms to optimize PPC will get new results, engage a different audience, and even create different Digital Experiences.
Mobile-First Indexing in 2020
Mobile-first indexing is now the primary mode for google’s web crawling bot. Mobile is the new frontier and Google recognized the shift and moved with the changes.
PPC Trends in 2020
Pay-per-click (PPC) trends are changing in 2020 and there’s a lot to look out for. Just in the last quarter of 2019, Google released 18 updates to Google Ads. The Google Marketing Live 2019 conference proved to be a heavy hitter that brought a lot of change and innovation for marketers. Bing on the other hand, only released four updates to Microsoft Advertising in all of 2019.
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