The Latest

Digital Marketing News & Updates

Google Core Update

Jul 28, 2020 | Blog & Insights

When the May 2020 Google Core Update rolled out and search results stabilized, the analytics left marketers worldwide unhappy.

Diversify Platforms to Optimize PPC

Jul 23, 2020 | Blog & Insights

Diversifying marketing platforms to optimize PPC will get new results, engage a different audience, and even create different Digital Experiences.

Mobile-First Indexing in 2020

Jul 8, 2020 | Blog & Insights

Mobile-first indexing is now the primary mode for google’s web crawling bot. Mobile is the new frontier and Google recognized the shift and moved with the changes.

Pay-per-click (PPC) trends are changing in 2020 and there’s a lot to look out for. Just in the last quarter of 2019, Google released 18 updates to Google Ads. The Google Marketing Live 2019 conference proved to be a heavy hitter that brought a lot of change and innovation for marketers. Bing on the other hand, only released four updates to Microsoft Advertising in all of 2019.

Pico Digital Marketing Establishes International Office in the UK, Expanding Services and Potential

Jun 23, 2020 | Press Release, Blog & Insights

Pico Digital Marketing Establishes International Office in the UK, Expanding Services and Potential Pico Digital Marketing is now an international full-service digital marketing company, based in the US and the UK. This move has helped Pico Digital Marketing diversify...