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Optimizing Campaigns for Each Stage of the Marketing Funnel
When you’re spending money on PPC and paid advertisements, you need to know what’s happening and why. And then, you optimize for the best results. The trick to a successful digital marketing funnel is in the optimization of the campaigns involved in each of the five stages.
Digital Marketing Trends: The Rise of Amazon Advertising
Digital Marketing Trends: The Rise of Amazon Advertising There is no hiding the fact that Amazon is taking over our online world. You may have even noticed more ads or sponsored products while you were shopping for Prime Day recently, or if you’re like me, just...
Best Pay-Per-Click Agency in Denver Colorado
Best Pay-Per-Click Agency in Denver We are honored to be recognized as one of the best pay-per-click agencies here in Denver, according to Expertise.com. Expertise gathered information from 141 different PPC agencies in the area and chose the top 10 out of those. They...
Gold, Silver & Best in Show at Fourteener Awards, Winner at ANA B2 Awards
Pico in partnership with Refactored Media, took home Best in Show, Gold and Silver honors at this year's newly branded Fourteener awards, hosted by the Business Marking Association and American Marketing Association. Our programs also won a 2019 B2 Award from the...
Microsoft and Verizon Media: Making the Merge into Bing Ads
By: Madison Adams // Director of Paid Media The New Microsoft and Verizon Media Partnership Microsoft and Verizon Media have had a long-standing relationship that dates back nearly 10 years. They just recently announced they will be further extending...
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