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Digital Marketing News & Updates
Facebook Power Admin at Pico
We are thrilled to announce that our own Heather Schallert has been selected by the Facebook Groups team as a Power Admin! This is an invite-only Facebook group to connect, support and celebrate the Power Admins as community leaders. According to Facebook, Power...
Search Engine Ranking Optimization – How to Stay (or Climb) to the Top of SERPS in 2018
By: Heather Schallert Google is making some very progressive movements in 2018 to reward websites that are creating in-depth relevant content in their niche and presenting it to users at lightning fast speed with an easy to navigate user experience. In an effort to...
A Display Campaign – How to Get Digital Audience Size Right?
By: Samantha Bedford Digital Marketing Digital marketing can be a complex web of bids and targeting methods that vary vastly from medium to medium. The promise of digital marketing is a simple one. Only paying to reach the people who want to engage with your brand and...
Why is Attribution Important? Measure the Impact of Your Marketing
By: Madison Johansen Why is Attribution Important? Attribution has been a primary challenge in digital marketing for years – the way conversions are attributed can drastically change important decisions regarding your marketing budget and business goals. The end goal...
Pico Digital Marketing Helps InfinityQS Win Big – 2017 ITSMA Marketing Excellence Awards, North America
We're thrilled to announce that our client InfinityQS, has won several awards from the Information Technology Services Marketing Association (ITSMA)! We began our engagement with Refactored Media and InfinityQS in March of 2016. The goal in partnership with Refactored...
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