Digital Marketing News & Updates
By: Samantha Bedford Whether you’re utilizing your email list to create Customer Match audiences in Google, or creating a Custom Audience on Facebook, an often overlooked component of those programs is regularly scrubbing your targeting list for people who have opted...read more
By: Madison Johansen We all know that nearly everyone (myself included) spends a large portion of the day on their mobile devices – checking social media, looking through emails, and of course, searching and browsing the internet. Given all the activity and traffic on...read more
By: Samantha Bedford Advertising on Facebook is unrivaled in a lot of ways, but so is their prolific Facebook data collection that allows advertisers unparalleled access to data research tools that would otherwise be very expensive to utilize. How To Use Facebook Data...read more
By: Heather Schallert Pleasing the Google gods by using SEO keywords and providing your audience with something worth reading are the key points for online success, but what exactly does that mean? Here are the key points for writing dynamic content that will...read more
By: Caitlin Garcia Backlinking strategy – what a daunting project right? You know links are important for search engine optimization, but the idea of dedicating the time needed to build a backlinking strategy just isn’t in the cards. The good news is that it doesn’t...read more
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