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Facebook Data – Learn About Your Audience

Facebook Data – Learn About Your Audience

By: Samantha Bedford Advertising on Facebook is unrivaled in a lot of ways, but so is their prolific Facebook data collection that allows advertisers unparalleled access to data research tools that would otherwise be very expensive to utilize. How To Use Facebook Data...

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A Great Backlinking Strategy on a Time Budget

A Great Backlinking Strategy on a Time Budget

By: Caitlin Garcia Backlinking strategy – what a daunting project right? You know links are important for search engine optimization, but the idea of dedicating the time needed to build a backlinking strategy just isn’t in the cards. The good news is that it doesn’t...

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Google Display Campaigns are Getting Smarter

Google Display Campaigns are Getting Smarter

By: Madison Johansen What is a Smart Google Display Campaign? Google recently rolled out a new type of display campaign called Smart display, which ultimately uses machine learning technology to help advertisers reach more customers easily on the Google Display...

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